Website & SEO costs.
Website and SEO costs depend on the work being commissioned: content, functionality, integrations, migration, ongoing effort and support. Brista scopes projects individually. To compare proposals, ask each provider to price the same deliverables, identify recurring charges and explain how completed work will be accepted. A budget preference is not a fixed quotation.
Price the same work.
A five-page marketing website and a five-page site with paid memberships are different projects. Page count cannot describe the complexity of access controls, payments or a content workflow. Start with the visitor task and the content or features needed to complete it.
Our Café Tesu case study names five delivered pages, menu search, a gallery and a coffee scene. That is a scope description. It is not a published package price, and it does not imply another hospitality website would require the same work.
See the Café Tesu scopeSeparate the costs.
| Work | Questions for the proposal |
|---|---|
| Website build | Which pages, content, components and integrations are included? |
| SEO foundations | Does this include an audit, implementation, research or all three? |
| Ongoing work | Who handles updates, new content, monitoring and maintenance? |
| Third-party services | Who pays for hosting, domains, software, creators or media spend? |
| Handover | Who owns the accounts, files and documentation? |
Compare useful quotes.
A good proposal makes an exclusion understandable. For example, an SEO audit may identify a broken template without including the development time to rebuild it. Record who will implement and verify the fix. This is more useful than comparing two monthly totals without knowing what either covers.
- Write one primary business goal and the visitor action that supports it.
- List essential pages and integrations separately from later ideas.
- Name the owner of copy, imagery and approvals.
- Ask for milestones, revision limits and acceptance checks.
- Identify subscriptions, support arrangements and excluded work.
- Compare like-for-like scope, then discuss the budget trade-offs.
Plan a first phase.
If the whole project is too large, keep the goal and reduce the initial scope. A focused landing page, a technical repair or one documented workflow may be a sensible first phase. Confirm that its handover will support the later work rather than create another replacement project.
The Launch Planner helps organize priorities and deliverables without producing a price or delivery promise. Your notes remain in your browser until you choose to share them. Use its export as the starting point for an actual quotation.
Build a budget-ready briefPut it into practice.
Bring your priorities into the free Launch Planner, then discuss the scope that fits your business.
Make a first brief